Turkish Airlines
Turkish Airlines travels to the most countries of any airline, and is heavily involved in philanthropy. It’s time to extend the company values to its patrons.
Fly For Good Program
Passengers have the chance to Fly for good by extending trips to lend a helping hand in countries that need it most. Their stay will begin by enjoying the beautiful sites these countries have to offer, and finish by giving help where it is needed. In exchange they will receive travel rewards for their extra efforts.
Social/Influencers
The era of influencers allows for an easy way to extend a more palpable promotion of the Fly For Good experience. Influencers will kickoff the Fly For Good experience, and share all the good they were able to do.
Airport Placement
Airport ads would entice travelers to Fly For Good. Small signage next to the airplane would indicate that the windows with lights on represent travelers that have flown for good.