Etch A Sketch
Adults need toys too, this is evident in the surge of adult coloring books as well as Legos. It’s time for Etch A Sketch to shake up and turn their target market upside down.
Magazine Spread
The generation who grew up as gamers are now adults, and are filling their time with nostalgic niche hobbies like this. The cheat code spread in Game Informer magazine speaks to that fun.
The Results
The cheat code in this particular ad reveals this special Etch A Sketch message…
